AdWeek, Twitter, 5/9/2019 12:08:55 AM, 196103


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AdWeek_2019-05-08_14-04-16.xlsx
AdWeek_2019-05-08_14-04-16.xlsx
From:
Connected Action NodeXL-Reports
Uploaded on:
May 09, 2019
Short Description:
AdWeek via NodeXL http://bit.ly/2H2lSpS
@dom_719
@adweek
@kimberlynfoster
@judgejeanine
@cnn
@brianstelter
@jameselmay
@just_lovely_
@horizontalharr1
@arms2hold

Top hashtags:
#marketing
#advertising
#adweekchat
#socialmedia
#digitalmarketing
#branding

Description:
Description
The graph represents a network of 14,325 Twitter users whose recent tweets contained "AdWeek", or who were replied to or mentioned in those tweets, taken from a data set limited to a maximum of 18,000 tweets. The network was obtained from Twitter on Wednesday, 08 May 2019 at 22:30 UTC.

The tweets in the network were tweeted over the 5-day, 2-hour, 41-minute period from Friday, 03 May 2019 at 18:21 UTC to Wednesday, 08 May 2019 at 21:03 UTC.

Additional tweets that were mentioned in this data set were also collected from prior time periods. These tweets may expand the complete time period of the data.

There is an edge for each "replies-to" relationship in a tweet, an edge for each "mentions" relationship in a tweet, and a self-loop edge for each tweet that is not a "replies-to" or "mentions".

The graph is directed.

The graph's vertices were grouped by cluster using the Clauset-Newman-Moore cluster algorithm.

The graph was laid out using the Harel-Koren Fast Multiscale layout algorithm.


Author Description


Overall Graph Metrics
Vertices : 14325
Unique Edges : 15953
Edges With Duplicates : 5049
Total Edges : 21002
Self-Loops : 4532
Reciprocated Vertex Pair Ratio : 0.0113998778584515
Reciprocated Edge Ratio : 0.0225427708822543
Connected Components : 1719
Single-Vertex Connected Components : 1430
Maximum Vertices in a Connected Component : 12083
Maximum Edges in a Connected Component : 16729
Maximum Geodesic Distance (Diameter) : 12
Average Geodesic Distance : 4.338296
Graph Density : 7.26395319879547E-05
Modularity : 0.618242
NodeXL Version : 1.0.1.412

Top Influencers: Top 10 Vertices, Ranked by Betweenness Centrality
Top URLs
Top URLs in Tweet in Entire Graph:
[7534] https://twitter.com/Adweek/status/1124081709014712321
[244] https://twitter.com/adweek/status/1124081709014712321
[105] https://www.adweek.com/tv-video/abc-orders-second-black-ish-spinoff-mixed-ish/
[90] https://www.adweek.com/brand-marketing/infographic-nearly-half-of-americans-make-purchases-based-on-influencer-recommendations/
[75] https://twitter.com/adweek/status/1124852471174713345
[64] https://www.adweek.com/brand-marketing/burger-king-harvests-childrens-tears-to-mock-mcdonalds-with-clown-free-birthday-ads/
[64] https://www.adweek.com/digital/facebook-introduced-4-new-features-aimed-at-small-and-mid-sized-businesses/
[57] https://www.adweek.com/brand-marketing/dont-look-now-but-influencer-is-finally-an-official-word-in-the-english-language/
[48] https://www.adweek.com/digital/inside-the-complicated-world-of-amazons-private-label-businesses/
[45] https://www.adweek.com/brand-marketing/cause-marketing-isnt-working-for-young-people/

Top URLs in Tweet in G1:
[4829] https://twitter.com/Adweek/status/1124081709014712321
[5] https://twitter.com/adweek/status/1124081709014712321
[1] https://twitter.com/Adweek/status/1124661216440455168

Top URLs in Tweet in G2:
[2289] https://twitter.com/Adweek/status/1124081709014712321
[11] https://twitter.com/adweek/status/1124081709014712321
[1] https://www.adweek.com/tv-video/youtube-is-making-all-of-its-original-content-free-and-ad-supported/https://www.adweek.com/tv-video/youtube-is-making-all-of-its-original-content-free-and-ad-supported/
[1] https://www.adweek.com/tv-video/abc-orders-second-black-ish-spinoff-mixed-ish/

Top URLs in Tweet in G3:
[5] http://www.mtv.com/news/1886131/biden-skinny-dipping/
[1] https://www.adweek.com/tvnewser/scoreboard-saturday-may-4/401943/
[1] https://www.adweek.com/tvnewser/scoreboard-saturday-may-4/401943/?fbclid=IwAR1zux83AH_wcZpduM9zoeyHlQhwiDACyF1-ccjtSwjto_d-SNcKUrjJIzc
[1] https://www.adweek.com/tvspy/wabc-anchor-mistakenly-announces-hillary-clintons-death/177957/
[1] https://www.dailymail.co.uk/news/article-2712943/Female-secret-service-agents-hate-assigned-Joe-Biden-love-SKINNY-DIPPING-consider-second-worse-assignment-Hillary.html
[1] https://townhall.com/tipsheet/katiepavlich/2015/07/31/claim-sometmes-joe-biden-goes-skinny-dipping-offending-secret-service-agents-n2032819
[1] https://www.adweek.com/digital/joe-biden-and-the-tale-of-the-naked-senators/

Top URLs in Tweet in G4:
[96] https://www.adweek.com/tv-video/abc-orders-second-black-ish-spinoff-mixed-ish/
[48] https://twitter.com/Adweek/status/1124081709014712321
[46] https://www.adweek.com/brand-marketing/infographic-nearly-half-of-americans-make-purchases-based-on-influencer-recommendations/
[42] http://www.adweek.com/?p=1045099
[29] https://www.adweek.com/?p=1044106
[26] https://www.adweek.com/digital/facebook-introduced-4-new-features-aimed-at-small-and-mid-sized-businesses/
[24] https://www.adweek.com/tv-video/pinterest-tops-other-apps-and-social-platforms-in-emotionally-connecting-with-users/
[20] https://www.adweek.com/brand-marketing/dont-look-now-but-influencer-is-finally-an-official-word-in-the-english-language/
[19] https://www.adweek.com/brand-marketing/burger-king-harvests-childrens-tears-to-mock-mcdonalds-with-clown-free-birthday-ads/
[18] https://www.adweek.com/digital/why-advertisers-are-spending-more-in-addressable-tv-and-why-some-arent-convinced-its-worth-it/

Top URLs in Tweet in G5:
[144] https://twitter.com/adweek/status/1124081709014712321
[142] https://twitter.com/Adweek/status/1124081709014712321
[34] https://www.adweek.com/brand-marketing/burger-king-harvests-childrens-tears-to-mock-mcdonalds-with-clown-free-birthday-ads/
[28] https://www.adweek.com/brand-marketing/infographic-nearly-half-of-americans-make-purchases-based-on-influencer-recommendations/
[26] https://twitter.com/adweek/status/1124852471174713345
[26] https://www.adweek.com/digital/facebook-introduced-4-new-features-aimed-at-small-and-mid-sized-businesses/
[24] https://www.adweek.com/tv-video/this-short-film-is-the-story-of-life-and-love-in-advertising-told-entirely-through-ads/
[23] https://www.adweek.com/digital/who-said-print-was-dead-whats-behind-the-proliferation-of-new-titles/
[21] https://www.adweek.com/digital/inside-the-complicated-world-of-amazons-private-label-businesses/
[21] https://www.adweek.com/brand-marketing/dont-look-now-but-influencer-is-finally-an-official-word-in-the-english-language/

Top URLs in Tweet in G6:
[38] https://twitter.com/Adweek/status/1124081709014712321
[8] https://twitter.com/adweek/status/1124081709014712321

Top URLs in Tweet in G7:
[5] https://www.adweek.com/brand-marketing/can-you-look-at-these-wonderfully-evocative-coke-ads-without-hearing-them/
[2] https://www.adweek.com/brand-marketing/the-only-way-to-see-this-game-of-thrones-kill-list-is-on-a-cold-can-of-mountain-dew/
[1] https://www.adweek.com/brand-marketing/cause-marketing-isnt-working-for-young-people/
[1] https://www.adweek.com/brand-marketing/hasbro-and-ogilvy-created-a-simple-lovely-ad-about-why-boys-should-play-with-dolls/?fbclid=IwAR2zzEW2Odfa5R8IhTPp10uFmQOJnezhXIFbSmADrPS0PX-LgZgC2prYEnY
[1] https://www.adweek.com/tv-video/4as-and-made-of-millions-call-on-agency-employees-to-start-conversations-about-mental-health/?fbclid=IwAR1DgKRZ8oPiR6HNUUeCMQ_49JvP5XWBLRnI6Ll4uL4Ir5aAMQLoffAE6No
[1] https://www.adweek.com/agencies/ogilvy-restructures-new-york-and-u-s-leadership-teams/
[1] https://www.adweek.com/brand-marketing/dont-look-now-but-influencer-is-finally-an-official-word-in-the-english-language/
[1] https://www.adweek.com/tv-video/disney-unveils-release-date-price-and-content-lineup-for-disney-streaming-service/
[1] https://twitter.com/Adweek/status/1124081709014712321
[1] http://www.adweek.com/?p=1042223

Top URLs in Tweet in G8:
[88] https://twitter.com/Adweek/status/1124081709014712321
[1] https://www.adweek.com/tv-video/abc-orders-second-black-ish-spinoff-mixed-ish/

Top URLs in Tweet in G9:
[10] https://www.adweek.com/tvnewser/scoreboard-friday-may-3/401940/
[9] https://www.adweek.com/tvnewser/week-of-april-22-cable-ratings-ranker-fox-news-fends-off-tnt-as-nba-playoffs-start-to-heat-up/401534/
[2] https://www.adweek.com/tvnewser/the-top-cable-news-shows-of-april-2019/401413/
[1] https://www.adweek.com/tvnewser/scoreboard-monday-may-6/402082/
[1] https://www.adweek.com/tvnewser/fox-news-marks-44-consecutive-months-as-the-most-watched-cable-network/401250/
[1] https://www.adweek.com/tvnewser/scoreboard-wednesday-may-1/401610/
[1] https://www.adweek.com/tvnewser/scoreboard-tuesday-april-30/401489/
[1] https://www.adweek.com/tvnewser/scoreboard-monday-april-29/401387/
[1] https://www.adweek.com/tvnewser/scoreboard-thursday-may-2/401748/
[1] https://www.adweek.com/tvnewser/january-2019-ratings-fox-news-remains-the-no-1-network-on-cable-news/392408/

Top URLs in Tweet in G10:
[2] https://www.adweek.com/tv-video/viacoms-brands-will-join-pluto-tv-on-may-1-company-unveils-new-digital-studios-lineup/?src=paid
[1] https://www.adweek.com/tv-video/super-bowl-liv-will-have-4-fewer-ad-breaks-on-fox/
[1] https://www.adweek.com/tvnewser/cnn-launches-its-first-shows-from-hudson-yards-today/401825/
[1] https://dy.si/7SscP
[1] https://www.adweek.com/tv-video/viacoms-brands-will-join-pluto-tv-on-may-1-company-unveils-new-digital-studios-lineup/?src=tw
[1] https://www.adweek.com/tv-video/viacoms-brands-will-join-pluto-tv-on-may-1-company-unveils-new-digital-studios-lineup/
[1] https://www.adweek.com/tv-video/the-ultimate-guide-to-2019s-broadcast-tv-renewals-and-cancellations/
[1] https://www.adweek.com/tv-video/abc-orders-second-black-ish-spinoff-mixed-ish/

Top Domains
Top Domains in Tweet in Entire Graph:
[8141] twitter.com
[4743] adweek.com
[361] dlvr.it
[169] lnkd.in
[71] dy.si
[49] poptimize.net
[42] google.com
[32] nitro-net.com
[29] bingpedia.com
[26] snip.ly

Top Domains in Tweet in G1:
[4835] twitter.com

Top Domains in Tweet in G2:
[2300] twitter.com
[2] adweek.com

Top Domains in Tweet in G3:
[5] mtv.com
[4] adweek.com
[1] co.uk
[1] townhall.com

Top Domains in Tweet in G4:
[1262] adweek.com
[175] twitter.com
[147] dlvr.it
[12] lnkd.in
[3] webcasts.com
[3] dy.si
[3] apple.news
[2] linkedin.com
[2] wikipedia.org
[2] instagram.com

Top Domains in Tweet in G5:
[2239] adweek.com
[445] twitter.com
[145] lnkd.in
[111] dlvr.it
[64] dy.si
[31] nitro-net.com
[29] bingpedia.com
[18] tweetedtimes.com
[18] snip.ly
[7] google.com

Top Domains in Tweet in G6:
[46] twitter.com

Top Domains in Tweet in G7:
[16] adweek.com
[1] twitter.com

Top Domains in Tweet in G8:
[88] twitter.com
[1] adweek.com

Top Domains in Tweet in G9:
[29] adweek.com

Top Domains in Tweet in G10:
[8] adweek.com
[1] dy.si

Top Hashtags
Top Hashtags in Tweet in Entire Graph:
[393] marketing
[298] advertising
[173] adweekchat
[158] socialmedia
[152] digitalmarketing
[133] branding
[123] influencermarketing
[106] business
[92] smlondon
[72] facebook



Top Hashtags in Tweet in G4:
[173] adweekchat
[127] advertising
[106] digitalmarketing
[38] marketing
[13] branding
[11] influencer
[10] adcawards
[10] socialmedia
[9] diversity
[8] influencermarketing

Top Hashtags in Tweet in G5:
[64] marketing
[39] advertising
[31] socialmedia
[29] pacdigitalsigns
[20] branding
[12] influencermarketing
[11] brands
[10] digitalmarketing
[10] ai
[10] influencer

Top Hashtags in Tweet in G7:
[2] makebrandsmatter
[2] print
[2] hear
[1] 3percentdc
[1] creativemarketing
[1] sensory
[1] synesthesia
[1] advertisinggoals
[1] soundlounge
[1] soundbranding

Top Hashtags in Tweet in G9:
[1] walkaway

Top Hashtags in Tweet in G10:
[43] content
[41] entertainment
[4] newfronts
[4] viacomnewfront
[1] superbowlliv
[1] linear
[1] video
[1] comcastemp
[1] firejenelle
[1] boycottteenmom2

Top Words
Top Words in Tweet in Entire Graph:
[12158] Words in Sentiment List#1: Positive
[2106] Words in Sentiment List#2: Negative
[38] Words in Sentiment List#3: Angry/Violent
[248396] Non-categorized Words
[262660] Total Words
[10042] ish
[7092] s
[5176] enough
[5140] okay
[5125] dom_719

Top Words in Tweet in G1:
[4827] ish
[4818] s
[4817] okay
[4817] enough
[4816] dom_719
[4] mixed
[3] shit
[3] already
[2] want
[2] t

Top Words in Tweet in G2:
[4335] ish
[2047] black
[2046] mixed
[2041] already
[2038] real
[2037] re
[2037] being
[2036] kimberlynfoster
[241] dom_719
[241] okay

Top Words in Tweet in G3:
[1844] viewers
[1844] cable
[1844] news
[1844] show
[1844] weekend
[1844] 2
[1844] 1
[1844] million
[1844] people
[1844] tuning

Top Words in Tweet in G4:
[2071] adweek
[412] s
[366] ish
[227] brands
[226] new
[210] more
[189] mixed
[183] black
[173] #adweekchat
[170] marketing

Top Words in Tweet in G5:
[670] s
[299] adweek
[251] more
[245] new
[220] ad
[218] t
[197] facebook
[180] advertising
[172] ads
[165] now

Top Words in Tweet in G6:
[954] wanted
[504] s
[490] black
[489] being
[482] going
[477] spin
[477] junior
[477] howard
[477] complete
[477] nerd

Top Words in Tweet in G7:
[516] hear
[275] ogilvy
[262] more
[261] ad
[261] client
[260] read
[260] coca
[260] cola
[259] agency
[258] title

Top Words in Tweet in G8:
[92] ish
[85] mixed
[76] shade
[76] visibility
[76] tf
[76] need
[76] asked
[76] especially
[76] entire
[76] cast

Top Words in Tweet in G9:
[89] news
[75] fox
[74] ratings
[73] tv
[65] tvnewshq
[59] total
[59] viewers
[48] seanhannity
[46] won
[46] hour

Top Words in Tweet in G10:
[58] now
[49] plutotv
[47] viacom
[46] mtv
[44] available
[43] classic
[43] #content
[43] nickelodeon
[43] bet
[43] more

Top Word Pairs
Top Word Pairs in Tweet in Entire Graph:
[5132] s,enough
[5131] enough,ish
[5128] okay,s
[5125] dom_719,okay
[2315] mixed,ish
[2284] black,ish
[2095] already,mixed
[2083] ish,already
[2069] ish,re
[2069] re,being

Top Word Pairs in Tweet in G1:
[4817] okay,s
[4817] s,enough
[4817] enough,ish
[4816] dom_719,okay
[4] mixed,ish
[2] want,shit
[2] ish,already

Top Word Pairs in Tweet in G2:
[2041] black,ish
[2041] already,mixed
[2040] mixed,ish
[2037] ish,already
[2037] ish,re
[2037] re,being
[2037] being,real
[2036] kimberlynfoster,black
[241] dom_719,okay
[241] okay,s

Top Word Pairs in Tweet in G3:
[1844] viewers,cable
[1844] cable,news
[1844] news,show
[1844] show,weekend
[1844] weekend,2
[1844] 2,1
[1844] 1,million
[1844] million,people
[1844] people,tuning
[1842] 'justice',viewers

Top Word Pairs in Tweet in G4:
[156] mixed,ish
[128] black,ish
[121] ish,spinoff
[109] adweek,#advertising
[97] #advertising,#digitalmarketing
[96] breaking,abc
[96] abc,orders
[96] orders,second
[96] second,black
[96] spinoff,mixed

Top Word Pairs in Tweet in G5:
[96] burger,king
[74] ad,tech
[60] don,t
[58] bud,light
[55] short,film
[54] story,life
[54] life,love
[53] film,story
[53] told,entirely
[53] entirely,through

Top Word Pairs in Tweet in G6:
[477] s,wanted
[477] wanted,wanted
[477] wanted,spin
[477] spin,junior
[477] junior,going
[477] going,howard
[477] howard,being
[477] being,complete
[477] complete,nerd
[477] nerd,finding

Top Word Pairs in Tweet in G7:
[260] coca,cola
[259] read,more
[258] title,first
[258] first,print
[258] print,ad
[258] ad,hear
[258] hear,client
[258] client,coca
[258] cola,agency
[258] agency,david

Top Word Pairs in Tweet in G8:
[76] shade,mixed
[76] mixed,visibility
[76] visibility,tf
[76] tf,need
[76] need,asked
[76] asked,especially
[76] especially,entire
[76] entire,cast
[76] cast,blackish
[75] sleazyc_,shade

Top Word Pairs in Tweet in G9:
[75] fox,news
[73] tv,ratings
[65] tvnewshq,tv
[58] total,viewers
[46] news,won
[38] ratings,monday
[36] monday,6th
[36] 6th,fox
[36] won,hour
[36] hour,5pm

Top Word Pairs in Tweet in G10:
[43] classic,#content
[43] #content,nickelodeon
[43] nickelodeon,mtv
[43] mtv,bet
[43] more,now
[43] now,available
[43] available,plutotv
[43] plutotv,channels
[43] channels,meaning
[43] meaning,endless

Top Replied-To
Top Replied-To in Entire Graph:
@adweek
@rapsistas
@moyooxo
@melissablake
@ogilvy
@dereklwalker
@kimekom
@philpirkovic
@faithebacon
@kaleighf

Top Replied-To in G2:
@adweek

Top Replied-To in G4:
@adweek
@melissablake
@dereklwalker
@philpirkovic
@kimekom
@faithebacon
@kaleighf
@melissa_kimble
@chvrlesjr
@zanger

Top Replied-To in G7:
@ogilvy
@iwen_w

Top Replied-To in G9:
@k2kellyk
@oliverg2014
@michaelrapaport
@tregas

Top Replied-To in G10:
@viacom
@adweek

Top Mentioned
Top Mentioned in Entire Graph:
@dom_719
@kimberlynfoster
@adweek
@judgejeanine
@arms2hold
@ogilvy
@sleazyc_
@faithebacon
@oneman1000_
@tvnewshq

Top Mentioned in G1:
@dom_719
@100grandprix

Top Mentioned in G2:
@kimberlynfoster
@dom_719
@itz_dera
@adweek
@chi_uhh
@ellenfreeman92

Top Mentioned in G3:
@judgejeanine
@stephmhamill
@ramrants

Top Mentioned in G4:
@adweek
@faithebacon
@merriamwebster
@vancityreynolds
@tvnewser
@4as
@joshsternberg
@adcontrarian
@dom_719
@burgerking

Top Mentioned in G5:
@brand_icon
@ditmarberberich
@kampgrizzly
@bhavesh_nardani
@tomokerlund
@melwakely
@wearevisualise
@ronaldtimothyj7
@derekeb
@gregory_clay

Top Mentioned in G6:
@arms2hold
@dom_719
@kimberlynfoster
@queersocialism
@adweek
@champagnetori

Top Mentioned in G7:
@ogilvy
@adweek
@cocacola
@3percentconf
@laversano
@mo_works
@davidtheagency
@geosifontes
@dom_719
@dazarbeygui

Top Mentioned in G8:
@sleazyc_
@oneman1000_
@kimberlynfoster
@dom_719
@arms2hold
@kelle
@adweek

Top Mentioned in G9:
@tvnewshq
@seanhannity
@tuckercarlson
@thefive
@ingrahamangle
@bretbaier
@johnnydollar01
@newsweek
@maddow

Top Mentioned in G10:
@plutotv
@mtv
@nickelodeon
@bet
@viacom
@marksimoneny
@adweek
@comedycentral
@foxtv
@nbcuniversal

Top Tweeters
Top Tweeters in Entire Graph:
@marshawright
@resilient_ent
@jim_peoples_
@charlesfrize
@jude_mugabi
@bitcoinagile
@sharneal
@robinsportsnews
@joefreedomlove
@evankirstel

Top Tweeters in G1:
@whoissizzle
@fancyfour
@youngtravo
@b3laze
@mrhydrolv
@meka_george
@phatboislym
@missbrandii
@iam_tomilade
@jpgsophia

Top Tweeters in G2:
@bobeabobea
@6ix_fit
@iamchelsey_
@hanginwitcoop
@firstgentleman
@janniaragon
@kahleelabadazz
@vivrosegold
@fonzfranc
@zo_lovesyou

Top Tweeters in G3:
@jim_peoples_
@sharneal
@joefreedomlove
@homerwhite
@frlarousse2
@texasdenny
@irritatedwoman
@hambysr
@warrenmichaels
@kyleraccio

Top Tweeters in G4:
@resilient_ent
@1loriking
@walmart
@mcdonalds
@pizzahut
@buffer
@foxnews
@octavia_simone1
@sammy_socialite
@nytimes

Top Tweeters in G5:
@bitcoinagile
@robinsportsnews
@kobmaxqueen
@ecointernetdrgb
@bagofpeanuts
@ami_tvdfan
@uohanalilly
@marshacollier
@iamcraigtaylor
@peachdulce

Top Tweeters in G6:
@tamantha_5
@cece_23spalding
@pearlfectchassi
@djchubbeswagg
@__bhb__
@__badgalcici
@fatal_gemini
@she_halfrican
@__pchs
@aliefoffaith

Top Tweeters in G7:
@jude_mugabi
@cocacola
@amb_ore
@iconoreoluwa
@xdeji
@omalichaa__
@ekozlov
@dazarbeygui
@createagist
@iginatanauan_

Top Tweeters in G8:
@ligayaloyola
@keishish
@jaydemoir
@yay_itsrai
@amerikraut
@xelafierce
@nini_eternalsol
@jaimelaviee
@ninasafiri_
@jaicre8ightz

Top Tweeters in G9:
@foldfreenews
@newsweek
@rickyrayinga
@drou_bre
@deborah82823542
@whiteshot
@oliverg2014
@bretbaier
@joemhhi
@michaelrapaport

Top Tweeters in G10:
@laridor1
@mtv
@headlines4you
@kevinlockett
@bet
@christianlongs2
@slangdini
@carolsabikjaffe
@evat101010
@riponite


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